During Internet Week, Propel water asked everyone to put down their iPads and get upwardly mobile—literally. Propel hosted over 400 guests at Brooklyn Boulders, the largest climbing gym on the East Coast, for a night of bouldering, top roping and leading with their favorite Twitter followers. Brooklyn Brewery provided post-climb refreshments while sweet DJ beats were served but the highlight was a contest of which web company can scale the fastest in a start-up climb-off!